From 1-day bootcamp with skype follow-ups to skills development programmes, our approach to team coaching will give you the level of clarity and confidence you need to transform the results of your digital marketing activities.
“Before this days training I was sceptical about social media but now I am developing strategies that will help look after existing customers as well as recruiting new customers.”
– Anthony Blackmore, Cruise 365
This is a practical, ‘hands-on’ training service aimed at people in a digital marketing related role.
Following the Content Marketing 360© framework, you will learn techniques and best practice across 4 key aspects of digital marketing:
Content Production – developing attention grabbing content
Content Publication – enhancing website experience and conversion
Content Promotion – getting the message out via SEO, Social Media and eMails
Content Protection – managing your reputation and credibility online.
You’ll be feeling empowered and ready to put enhanced practical skills into action.
This approach to Content Marketing will enable you to plan, implement and measure all aspects of a digital marketing campaign, including:
Apply ‘Themes and Hooks‘ and ‘5Ps‘ techniques for greater audience engagement
Develop your ‘Website Trust Factor‘ by publishing content that will drive enquiries
Develop your ‘Ripple Effect‘ strategy to extend message reach across the Internet
Protect your ‘Online Reputation‘ as your visibility and influence grows within your market
“Excellent content and very relevant issues covered.” “I am acting on his advice and tips as they were easy to follow and possible to achieve.”
– Steven Hickey, Megator Ltd
– Clair Dunkerley, TMJ Legal Services
“Excellent content and very relevant issues covered.”
“I am acting on his advice and tips as they were easy to follow and possible to achieve.”
“Our approach to digital marketing has been transformed by the training programme and the results speak for themselves. We are all so much more confident about managing our website, running the social media accounts and we never thought we’d be launching our own Youtube Channel!”
– Lisa Taylor, Senior Marketing Manager
Pascal Fintoni & Associates is a trading name of ArcLight Marketing and Media Ltd. Reg No. 07934869
© 2011- 2018 Pascal Fintoni. All Rights Reserved.
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